Create and maintain your own website

Sticky websites

The term sticky simply means that when someone is "surfing" the web and they come across your site, that they have a reason to stay and look at as many of the pages in your web site as possible.

There are many software scripts that allow you to do that and they include:

Email newsletters
Forums
Weblogs
Live Help
Refer a friend, and more

How do I make my website sticky

When you use some of the tools listed above, you give people a reason to:

Come back to your website
Visit more pages of your website

Figure out how you would like to interact with your website visitors and then learn how to use the most relevant tool for your purpose.

How do I install scripts

If you log into your cPanel there is a button called Fantastico that takes you to over 30 scripts that will help make your website more interactive.

Most of the scripts are free and installation takes a matter of minutes.

More than one domain name

Your domain name is very important as far as recognition is concerned, but when it comes to what you actually want do with your domain name, then it is your web site hosting that offers all the internet website design, optimisation, statistics and keyword tools.

A good website designer and Internet marketing professional is also very handy to actually make sure that your website earns you money and helps your customers.

A good website hosting account actually provides all the software to help you create and edit what is on your website (called a website builder), as well as fast and easy installation of the many software tools that more and more website owners are using today, things like Forums, Blogs, Email newsletters, forms, live help and more...

More information

Click on these links for more information about topics mentioned on this page....

Website Hosting

Website Designer

Keyword Marketing

Search Engine optimisation

Email Newsletters

How it works

Here a list of steps that you can take to start from scratch and end up with a website presence:

Getting Started:
Choose your domain name (eg. 123ezy.com) and the email address(es) that you would like to have at your domain name, eg. steve@123ezy.com and then complete a 123ezy website hosting application form.

Website Menus:
Write some information about each service or product you provide. Think about the name that you would like to give to each of the pages. It is best to write this in a Microsoft Word document.

Free website design training:
EzyLearn provides you with free online videos on how to use the 123ezy website builder.

Go through each of the videos so that you have a good idea of what you can actually do with your new website design tools.

You'll find that the website builder is almost like using a word processor.

Speak to your website designer:
Included in the cost of your website is 3 hours of website design consulting by an experienced website designer.

Organise a time to meet this person and provide them with the information and images that you would like to have on your website.

You'll receive some one to one training and guidance for future steps to take in the development of your internet marketing.

Receive more training:
There are more free online website design training videos that you can watch to give you ideas on other tools available to you.

Images and animations:
You may feel that you'd like a professional website designer to finish your website or add fancy, flashy components to your website.

Contact us to book an appointment with a professional website designer or a graphic designer.

Keywords and keyphrases:
Once you have the look and feel of your website the way you like, it is a good idea to have each web page optimised for search engines.

This process involves working out all the keywords or phrases that you believe your prospective clients will use to search for you.

Get into Search engines:
Unfortunately this doesn't always happen automatically so you'll need to get to know the major search engines and website directories and verify your website with them and make sure that you have a site map for them to follow.

Keeping people at your website:
A good website designer can provide you with tools like email newsletters, forums, blogs, livehelp, refer to a friend and many more scripts that provide your website visitors with useful tools that will keep them on your website and coming back for more.

Most of these scripts and website marketing tools are available free of charge with a 123ezy website and all you need to do is install them or have your website designer do it for you and teach you how to use them.